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spring '99 newsletter

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WILL GHOSTING BE A PROBLEM?

WHAT IS A GHOST? A ghost is an image - unplanned and unwanted - that is a result of the printing system itself. A ghost should not be confused with set-off or show-through.

The evolution of printing technology has increased the opportunities for ghosts to occur. Today's greater service demands the "work-and-turn" format, and the development of quickest inks have all contributed to the problem.

STARVATION GHOST
This ghost appears in large solids or dense halftones either as a light or a dark print of another part of the form. If part of the form contains block letters or other solids of a size to strip sufficient ink from the form rollers, and if this part is next to the solid and on the gripper side of it, the letters appear as a light-print ghost in the solid or halftones.

If, on the other hand, the block letters are reverses near the gripper edge of a large solid, they will print as dark ghosts in the solid because the reverse leaves excess ink on the form rollers. Thus, these ghosts repeat in the same inking channel, gradually fading out toward the tails of the form.

The basic cause of this ghost is the layout of the form combined with the overtaxing of the presses inking capability.

BLANKET GHOST
This is the result of a previously used blanket having a swollen or a depressed image area caused by use on another job. If either of these areas falls within the halftone, screened tint, or solid parts of the form being printed, they will cause printing to appear different from the surrounding area - darker if the blanket is swollen and lighter if the blanket is depressed. Excessive impression causes the darker print and too little impression causes the lighter.

PLATE GHOSTS
There are two varieties of plate ghosts, both found in offset lithography. The first kind has nearly disappeared from the scene because it is caused by poor regraining of a previously used plate. The old image is not completely removed and begins to make an appearance on the new job, conflicting with the new form.

The second type of plate ghost occurs on multicolor presses where the form on one of the color units sensitizes the plate of the following color unit. Proper desensitizing of the affected plate and ink adjustments correct this situation.

CHEMICAL GHOSTS
These ghosts are related to the chemical activity of inks as they go through their normal drying phases. The appearance of chemical ghosts is normally unpredictable and more sporadic than that of mechanical ghosts, becoming evident only after printed sheets have been in the delivery pile for a period of time.

Chemical ghosts may appear as sharp of fuzzy reproductions of one side of a form, or one part of a form, in the solid area of another part. They may appear erratically - showing up in one printed area of a sheet but not in a similar or duplicate part.

They are usually in evidence as a dull ghost on a relatively glossy background or a glossy ghost on a somewhat duller background.

PAPER EFFECTS ON GHOSTING
Paper is not a causative factor in ghosting even though both mechanical ghosts and chemical ghosts appear more distinct on smooth-coated papers than on uncoated or fancy finish papers. Just as a smooth-coated paper shows the detail of a print more sharply, it shows a ghost more clearly and reflects more distinctly the variations in gloss an dull areas of an ink film Uncoated papers do not show ghosting patterns so distinctly. Nevertheless, ghosting patterns - that are distinct enough to be objectionable - do appear on uncoated papers.

Taken from "Ghosting" by the S. D. Warren Company
DIGITAL PROOFING: COMING OF AGE

Excerpts taken from DIGITAL PROOFING: THE FAULT LIES IN OURSELVES by George W. Leyda

Proofing is a quality-control process - a check on other parts of the process and therefore not a part of the process. Logical thought will agree that the "proof" is that which in fact "verifies" whether or not the "important parts" are produced properly. In fact, a final, composed contract proof is probably the first time that the document creator (art director, print buyer, etc.) has seen all of his/her ideas and images in final form. As such, the job can now be corrected, improved, or approved, which is the very reason it is called a "contract" proof. This is the first of the most important definitions of the proof - a visual representation of the expectations of the document creator or buyer which can be approved as a contractual statement.

On the other end of the process, how often do we hear the production people at the ad agency complain about the cost of the proof? "Why should we have to pay for an expensive proof? We already gave them a file that was right and a color print!" Of course, this false notion gives rise to the second most important definition of proofing - to serve as a communication vehicle (visual guide) so press operators can be sure they know what the creator/buyer really wants in terms of color and composition.

Since the early 1960's when 3M Color Key was introduced, color proofing has led the industry in fostering the development of better and more color printing. The development of new and better color separation systems were, if not totally facilitated by the existence of good off-press proofing, at least greatly expedited by it.

If proofing is so important yet so disdained by the craft, what do we now have in the digital world, and where are we in coming to grips with the industry's needs and the available technology?

No one contemplating a computer-to-plate workflow would disagree that proofing is vital to the success of a totally digital workflow. Every conference seems to make time to discuss the various needs or offerings of digital proofing devices or methods for remote proofing. Along with the ability to send images and complete jobs instantaneously by various means where is the ability to "prove" what you have sent or communicate what you really want printed? Good, quick, verifiable digital proofing is the only answer we know of to date, and everybody is clamoring for it.

To understand the real needs in proofing today, let's review the reasons for its success in the past (the analog era). Most successful analog proofing systems were relatively consistent from proof to proof. Plus, the number of system configurations to contend with was limited. In addition, even though we could change the film after the proof was made, it wasn't really to anyone's advantage to do so. Therefore, when this was done, the difference in the proof as it was seen and approved by the buyer was not significant, and printers could therefore feel confident that the proof was what the customer wanted to match and that the films they received would allow them to do so. In addition, a visual check of the films against the proof could always be used in case of discrepancy. Since the dots were there, it was relatively easy to see and verify any changes if they existed.

On the front end of the process, there were no systems that showed a color proof (or print) unless the film also existed. Thus, the document creator (art director/production director) had only a proof made from the film to view.

Contrast that scenario with today's capabilities. Digital proofing, as it is perceived, can match anything! Anything you can do with Photoshop, you can do with a digital proof. The perception is that the file, which is now the "original" (or the "film" in digital terms) can be manipulated before or after the digital proof has been made and approved. There is no question that this "file" can be manipulated, but this is no more true than the fact that films could be manipulated. Post-proof changing is still just as counterproductive as before and is still not to anyone's advantage.

Let's look at the existing technology. There is dot and no-dot, inkjet, thermal dye sublimation and continuous inkjet, laser ablation transfer, thin-layer thermal transfer, and photographic material imaged with a laser - probably a few more - all with several versions. All have been touted as being the solution. Some have touted one over the other - and have been proven wrong by the "experts" when the particular "technology" they didn't think would work proved to produce a "very matchable" proof. While the various technologies have monetary and speed capabilities that prove one or the other to be more or less suitable in a given situation, it is certainly not safe to assume that a particular technology cannot or will not be the proof of choice.

Over the past four years, GATF's Gallery of Digital Proofing analyses have shown that technology is not a good criteria for "grading" a system. There is now no doubt that many digital proofing systems can both "show the creators what they want" and "give press operators something they can match."

On the other hand, the controlling factor is being shown to be the image or color management software that has been married with a particular technology. There are several examples, but the most recent and readily admitted is the Epson 9000 printer or "proofer." As sold by Epson, the device is a printer and is having a lot of success as such. As advertised and controlled by DuPont Color Management software, it is also gaining credibility as a proofing device.

The technology is here to go totally digital, and the technology doesn't really matter. How many firms are using an existing dot-matrix system to proof and accepting the results with glee at the savings in both time and money? Their color might not be "cosmetic" color, but depending on the application, it is certainly sufficient to convey the two reasons for proofing:

1. Provide document (product) creators with a reproduction that they can see and approve.

2. Provide press operators with a visual reference that they have a chance of matching on press.

Also, today's digital proofs can be changed a lot more easily than the analog systems. 
ROCKY MOUNTAIN PRINTING IN THE NEW CENTURY

Rocky Mountain Printing is pleased to announce the purchase of a Heidelberg 6-color, 40-inch Speedmaster Press. Starting June 1, 1999, we will be able to produce jobs that are larger and require more colors. This press is one of the largest and highest quality presses in the area; we will be able to print up to a 28x40 sheet of paper. This 6-color has many state-of-the-art features including the Heidelberg Computer Print Control System. Also, with the larger rollers on the Speedmaster, ghosting is a much smaller problem than on other presses.

Because many national printers and paper manufacturers consider the EPSON STYLUS PRO to be the best digital proofing machine on the market, we decided it was the perfect machine for Rocky Mountain Printing. We have calibrated the Epson to our presses and are amazed at how close we can come to matching the proofs on press. Now you have the best of all worlds with RMP: (1) You can look at accurate color proofs before you spend the money to output film, and (2) Our digital proofs cost much less than laminated proofs.

Developed with professional graphics users in mind the Epson Stylus Pro digital proofing system includes a high-performance external EFI Fiery Adobe PostScript 3 server (RIP) as standard equipment. With the power to simultaneously spool, RIP, and print jobs over the entire network from both Macintosh and Windows platforms, the Epson Stylus Pro will yield incredible production time savings over current digital color proofing systems.

At the heart of the system is Epson's new Micro Piezo DX3 print head technology, accessing four high-capacity ink cartridges to produce a level of print quality unmatched by conventional dye-sublimation and more expensive continuous-tone devices. Never before has a digital color proofing system offered unsurpassed Photo Quality with text and line-art that rivals an imagesetter in output quality.

As a complete pre-film solution, the Epson Stylus Pro incorporates a professional level color management system that gives complete control over the CMYK process.